Practice customer interviewing in-person in October (+ update on the Audible version)
I'm getting back into the swing of writing related to Deploy Empathy... but before we get into that, I wanted to give you a quick update.
🗣️ In-person workshop in October!
I'm excited to be giving the next Deploy Empathy customer interview workshop at Full Stack Europe in Antwerp, Belgium on October 5th.
You may have seen this announcement a few months ago and seen that there was a waitlist. I'm excited to say that slots are now available!
This workshop will help you learn how to understand not only what customers want but clients and internal stakeholders as well.
The workshop is €300 if you book before September 1.
Deploy Empathy Workshop - Full Stack Europe 2022 — fullstackeurope.com
his workshop will help you apply the interview tools and tactics from Deploy Empathy to help you understand what people really need so you can make sure you're building the right thing.
I'll also be speaking at the main conference. I hope to see you there!
🎉 The Audible version is finally fixed! Huzzah!
For months, the audiobook version of Deploy Empathy on Audible had a repeated Chapter 1 and no Chapter 2. 😭
Thanks to Joe at Findaway Voices and Audible staff, this is finally fixed!
Deploy Empathy by Michele Hansen - Audiobook - Audible.com: English Deploy Empathy as it's meant to be heard, narrated by Michele Hansen. Discover the English Audiobook at Audible. Free trial available!
It's also available from Apple Books, your local library via Overdrive, and wherever you get your audiobooks.
✍️ New issues! New chapters!
I haven't had much time to write this summer, yet I have had some time to think about new areas I'd like to write about—all of which come out of suggestions from readers. This includes:
How to run your own customer interview workshop with your team/group
Understanding needs via GitHub issues
Using customer interview tactics in sales
My thoughts on this HN thread on how to get feedback
... and something you'd like me to write about? (Go ahead and hit reply)
I've also had some time to read this summer. Business history is one of my favorite topics to read about, and I'm looking forward to having time to put pen to paper on a couple of interesting case studies you may not have come across on well-known companies using customer feedback. All of that is to come!
All the best,
Michele